{"product_id":"coleco-football-electronic-quarterback-handheld-video-game-rare-early-variant","title":"COLECO FOOTBALL Electronic Quarterback Handheld Video Game Rare Early Variant","description":"\u003cp\u003e\u003cstrong\u003eItem Overview\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHandheld electronic football game produced by Coleco, titled Electronic Quarterback. This example represents a less commonly encountered production variation distinguished by its white control buttons, differing from the standard red and blue button configuration typically associated with this model. Button color variations are generally attributed to early manufacturing runs or component sourcing changes during initial production.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eThe original box is present and includes a printed “E” marking on the end flap. While the precise meaning of this marking is undocumented in known Coleco literature, similar markings are sometimes associated with internal factory identifiers such as early packaging runs, export designation, or sample\/example distribution. No definitive factory explanation is known.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eThe game unit itself is new unused, we took the liberty of opening it up to ensure unit was operational and to document unit variation. The combination of the white button variant and the box end-flap marking distinguishes this example from more commonly encountered versions.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eManufacturer \/ Maker Coleco Industries, Inc.\u003cbr\u003eApproximate Era Late 1970s (circa 1978)\u003cbr\u003eMaterials and Features\u003cbr\u003eMolded plastic handheld electronic game\u003cbr\u003eLED-style football gameplay display\u003cbr\u003eWhite control and action buttons\u003cbr\u003eBattery-powered operation\u003cbr\u003eOriginal printed cardboard box with end-flap marking\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCondition \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe game is new unused and is in clean, well-preserved condition. Was taken out of box only for tested and photo documentation. The box shows minimal shelf and storage wear consistent with age. There is a small crease and package wear on the front right edge of package.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eHistorical Context \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDuring the late 1970s, handheld electronic sports games became a significant segment of the toy market following the success of early football-based electronic games. Coleco introduced Electronic Quarterback as its competing entry, offering portable gameplay with LED graphics. Variations in button color and packaging are known among surviving examples and are generally attributed to production changes, though detailed factory records have not been published.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eCondition Notes\u003c\/strong\u003e\u003cbr\u003eGame tested and working\u003cbr\u003eWhite buttons intact and clean\u003cbr\u003eSmall crease and package wear on the front right edge of package\u003cbr\u003eBox end flap marked with a printed “E”\u003cbr\u003eIncludes all original packaging material and instruction booklet\u003c\/p\u003e","brand":"Coleco","offers":[{"title":"Default Title","offer_id":47458412069051,"sku":"11468","price":750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0604\/2609\/2731\/files\/JlXWYf8A_0.jpg?v=1771193179","url":"https:\/\/pchmercantile.com\/products\/coleco-football-electronic-quarterback-handheld-video-game-rare-early-variant","provider":"Piddle Crick Hill Mercantile","version":"1.0","type":"link"}